Interior Architects
Designing 37 floors of fun.
Experiential Graphic Design | Creative Direction
Workplaces in the tech space are often showcases for playful one-of-a-kind placemaking installations that encourage recruitment and employee participation. With art walls made from hundreds of Rubik’s Cubes, light switches and more, “Block 20” in Seattle is a prime example of what can result from creative collaborations between designers, fabricators, and architects.
Expressing company culture through play
This was translated through clever interactive installations that communicate company culture and mindset. Surface flair, like a velcro wall and toys mounted to the wall attract attention, then hidden “Easter eggs” draw employees more deeply in.
Our solution
The increasing popularity of these types of installations, combined with our team’s experience in the exhibits market, where interactives are quite common, has driven us to enhance our capabilities in these areas. It’s interesting how exhibitions and placemaking are overlapping as everyone strives to create experiences for their target audience. With each project like Block 20, our expertise grows, and we are more and more capable of taking on the next interactive challenge.
Team Credits
Client: Confidential
Architect: NBBJ
Experiential Graphic Design: Interior Architects, Photon Factory
Fabrication: CREO Industrial Arts, Rainier Industries
Collaborators: Site Workshop, Sellen Construction